Wednesday, July 1, 2009

Got Niche?

Lots of marketing professionals – good marketing professionals- have advised me that I must pick a niche for my work. Maybe someday I’ll follow their advice. Everything they say makes sense. It takes 3 years to get known in 1 market; 3 markets take 9 years. “You pick Bernadette. Do you have 9 years? People don’t know who to refer to you, and you’ll never get rich and famous.”

Well, for now, I continue to enjoy working with athletes, performing artists and business professionals. I like delivering my highest spiritual, clinical, intuitive, most humorous and loving self to this wide variety of amazing clients. They are: addicted, abusing food to calm themselves, full of rage, grief, just fired from their jobs, have cancer, are post-cancer, want more success in business. They are opera singers wanting to make it big, golfers looking for better drives and putts, tennis players yearning for a consistent power serve, Parkinson’s patients who know there is a better way to find relief from their symptoms. Many experience chronic emotional and physical pain from accidents, migraine headaches, insomnia. They are filled with old grudges, fears, and hurts that block their writing, their art, their every form of dancing in life. They are seeking the joy of knowing their true, highest, most powerful selves. They come in so many forms - all human, all lovely, all looking for healing, success, freedom.

So for now I’m just an EFT Performance Specialist – and all these people somehow find me. I’m glad they do. Yup, maybe someday I’ll listen to the marketing pros. Right now, I’m busy helping and being witness to my clients making profound changes. They get results mixed with self- acceptance and love. I think it’s a great combination! It’s niche-enough for now.

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